Focus Day: Driving Consumer Education, Regulation & Commercialization

Monday November 7, 2022

9:00 am Registration and Coffee

Improving Consumer Education on Key Scientifically Validated Benefits

9:55 am Chair’s Opening Remarks

  • Len Monheit Executive Director, Global Prebiotic Association

10:00 am Leveraging Data to Understand Consumer Perception on Probiotic, Prebiotic and Postbiotic Nutritional Products

  • Len Monheit Executive Director, Global Prebiotic Association

10:30 am Mechanisms to Translation: Igniting Physical Performance and Health with the Gut Microbiome

  • Aleksandar Kostic Assistant Professor of Microbiology, Co-Founder, Harvard Medical School, FitBiomics


  • The central importance of the microbiome to exercise and the underpinning molecular mechanisms
  • Developing novel probiotics from basic mechanisms, to preclinical studies and to clinical trials

Deep Dive Sessions: Finding the Sweet Spot of Science & Cultural Trends to Drive Future Product Commercialization

11:00 am Morning Break & Networking

11:30 am Audience Discussion- How can we optimize consumer education to scale a DTC Gut Health Brand in 2022?

  • Len Monheit Executive Director, Global Prebiotic Association



  • How to navigate the marketing environment
  • How to connect with consumers
  • The future of gut health and consumer products

12:00 pm Moving Into the Future of Stool-Derived Postbiotics with an Innovative Education Platform


  • Exploring how to work with the functional medicine community to communicate the key value of postbiotics
  • Evolution of product development
  • Partnering your product with systems to understand how they are impacting the microbiome

1:00 pm Lunch & Networking

Navigating the Ambiguous Regulatory Landscape to Develop Gold Standards for Industry

2:00 pm Mastermind Session: Exploring the Need for Specific & Standardized Regulatory Guidelines for Microbiome-Based Food & Supplement Products


  • As innovations in growth, formulation and manufacturing of probiotics, prebiotics and the emerging space of postbiotics continue to increase, this session will explore whether regulatory agencies need to develop further gold standard guidelines on quality control, and label and packaging claims

3:00 pm Closing remarks

3:15 pm End of Focus Day